Demand Intake

Unify project intake for smarter portfolio decisions

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Align demand to top priorities

Enterprise portfolio leaders need a consistent, transparent way to capture, evaluate, and prioritize project and initiative requests across the business. Without a unified demand intake process, organizations struggle with ad‑hoc requests, limited visibility into the demand pipeline, and decisions driven more by instinct than data.

Standardizing demand intake ensures every request is assessed against strategy, capacity, and impact—so leaders can confidently prioritize high-value work, eliminate duplication, and keep portfolios aligned to business goals.

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Critical capabilities

Enterprise portfolio leaders gain meaningful outcomes with a standardized demand intake process, including faster and more consistent approvals across the organization, clearer prioritization among competing business units, and stronger alignment of investments to enterprise strategy. By eliminating duplicative or low‑value requests, teams reduce waste and ensure resources are focused on the initiatives that deliver the greatest impact.

Critical capabilities

Enterprise portfolio leaders gain meaningful outcomes with a standardized demand intake process, including faster and more consistent approvals across the organization, clearer prioritization among competing business units, and stronger alignment of investments to enterprise strategy. By eliminating duplicative or low‑value requests, teams reduce waste and ensure resources are focused on the initiatives that deliver the greatest impact.

Centralized request management

  • Capture all project and initiative requests in one system
  • Replace scattered tools and manual requests
  • Enable a single, enterprise-wide intake process

Strategic prioritization

  • Standardize decision-making with a unified scoring model tied to strategy, OKRs, and funding guardrails across portfolios
  • Continuously re-rank demand as strategy, capacity, and priorities shift
  • Ensure prioritized initiatives flow directly into execution

Connected decision-making

  • Connect requests to budgets and capacity to prioritize faster
  • Keep the right work moving with real-time visibility into resource allocation
  • Implement automated routing and approval workflows across business units to avoid slow, siloed approvals

Trusted by industry leaders

The New Standard for Strategic Portfolio Management: Financial Visibility at Every Level

Digital transformation is happening at a break-neck pace. Driven by bleeding edge innovations like generative AI, it’s also causing disruption across markets, with companies scrambling to keep up and out-maneuver the competition. In this environment, Strategic Portfolio Management (SPM) is becoming essential—not just to manage change, but to ensure that technology investments and workforce efforts stay connected to evolving business priorities.

Answer critical demand intake questions

Organizations face a wide range of questions from stakeholders regarding incoming demand, including prioritization, strategic alignment, and delivery capacity. IBM Targetprocess provides the necessary structure and insight—so these questions can be answered with clarity.

Get the right product-centric data to the right people

Portfolio Manager (EPMO / PMO Lead)

Gain a clear, prioritized view of all incoming demand—so you can align decisions to strategy and focus on highest-value initiatives.

Business Stakeholder (Department Leader)

Get visibility into request status and outcomes—so you know how your initiatives are prioritized and progressing.

Finance / ITFM Leader

Understand the financial impact of demand—so you can evaluate tradeoffs and ensure funding aligns to business priorities.

Resource Manager

See capacity and demand in one place—so you can allocate resources effectively and avoid overcommitment.