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Data Privacy

Apptio's Online Privacy Policy

Last updated Effective: September 16, 2016


Apptio, Inc., its affiliates and subsidiaries ("Apptio," “us” or "we") respect your privacy and are committed to protecting your Personal Information as described in this privacy policy ("Policy"). 

This Policy describes: (1) the types of Personal Information we may collect; (2) the purposes for which we collect Personal Information; (3) the parties with whom we may share this information; (4) your rights and choices; (5) how to contact us with your questions or concerns; (6) and the measures we take to protect Personal Information.


1. Scope

This Policy applies to the Processing of Personal Information by Apptio in the context of its publicly available websites, including and (collectively, our "Website") and in connection with its customer, partner, and vendor relationships (“Business Data”). Apptio is the data controller for the processing of Personal Information on our Website and for the processing of Business Data.  

In addition, Apptio obtains, processes and hosts Personal Information via its commercial hosted software applications (collectively, the "Software Services") provided to its customers who subscribe to those Software Services ("Customers"). When providing the Software Services, Apptio is a data processor and only processes Personal Information on behalf and instructions of our Customers, which are data controllers. The agreement between Apptio and our Customers defines the roles and responsibilities of the parties for the processing of Personal Information in the context of the Software Services.  For more information on these activities, please refer to the privacy policy of the Customer who submitted your data to our Services, and if you are located in the European Economic Area (“EEA”) also to our Privacy Shield Privacy Policy

For the purpose of this Policy, “Personal Information” means “any information relating to an identified or identifiable natural person.” 

This Policy does not apply to information collected by the Technology Business Management Council, LLC, or by us from our employees, which are governed by other policies.  

By accessing and continuing to use the Website or the Software Services you consent to the terms and conditions of our Policy.  If you do not agree with any part of this Policy, please do not access or continue to use any of our services or otherwise submit your Personal Information.


2. Personal Information We May Collect or Receive

Depending on the context in which you interact with us, we may collect or receive the following types of information, including Personal Information, from and about you:


  • When you submit requests or post materials or inquiries on our Website (including when registering for content such whitepapers and requesting additional information, services, or support from us), we may collect your name, title, company name, address, phone number, and e-mail address, and certain company information.
  • When you correspond with us via email, we may collect the Personal Information included in your e-mail.
  • We may obtain Personal Information from third party business partners such as the contact details of prospects and sale leads from our resellers.
  • Any Personal Information you submit in a bulletin board or chat room on our Website.  Any Personal Information you submit there will be posted online and can be read, collected, or used by other website visitors of these forums.  We are not responsible for third party use of the Personal information you choose to submit in these forums.  We also reserve the right, at our sole discretion, to remove any content you may post on our Website.
  • Like many websites, we use "cookies" to collect visitor information. Cookies are alphanumeric identifiers that we transfer to your computer's hard drive through your Web browser. If you have provided your name or other contact information to us via a web form, we are able to link that information back to the cookie. Using cookies makes it possible for us to recognize your browser when you visit and to tell us whether customers and visitors have visited the Website previously. This information may also be used to provide you with information that we believe to be relevant to you based on your actions on our Website.

We may collect Personal Information from our existing and prospective Customers, vendors, and partners:

  • When Customers register to use the Software Services (and related services, such as training and customer support), we require them to provide us with contact information (such as name, company name, phone number, and e-mail address).  They may voluntary decide to communicate additional Personal Information (such as title, department name, fax number, and additional company information, such as mailing address, annual revenues, number of employees, or industry).  We will use the email address provided during the registration process to generate a username and temporary password for Customers.  Customers will be invited to log-in to change their password. 
  • We collect information about Customers’ use of the Software Services including in a log file (e.g;, when a user logs, its use of the system).
  • With Customers’ consent, we may post Customers’ testimonials, which may include Personal Information such as their name, on the Website about their use of the Software Services.
  • Customers contact details to send them information about our products or services. 
  • Personal Information of Vendors’ and Partners’ Employees as provided by Vendors or Partner for purposes of the vendor’s services or in furtherance of the relevant partner relationship.



3. How We May Use Personal Information

We may use the information that we collect about you or that you provide to us, including any Personal Information, in the following ways:

  • We use data we collect to provide the Website and Software Services that we offer.  This includes operating, maintain, and providing you with all the content and features of the Website and Software Services.
  • To inform you about Apptio and our products, services and partners, including to send you marketing promotions. 
  • To diagnose and resolve issues with and otherwise improve our Website or Software Services. 
  • To protect the security of our services, employees and users, detect and prevent fraud, and to resolve disputes.
  • To send administrative information to you, for example, information regarding the services and changes to our terms, conditions, and policies of our Website and Software Services.
  • To carry out our obligations and enforce our rights arising from any agreements between you and us.
  • To understand usage patterns on the Website and Software Services.
  • To set up the Software Services for individuals and their organizations.
  • In connection with prospective service engagements, partnerships or vendor relationships. 


4. How We May Share Personal Information

We may disclose your Personal Information as follows:

  • To our affiliates or subsidiaries as necessary to provide our products and services.
  • To our service providers in support of our business. We do not authorize these service providers to use or disclose your Personal Information except as necessary to perform certain services on our behalf or comply with legal requirements.  We require these service providers to safeguard the privacy and security of personal information they process on our behalf.  
  • To an acquirer, successor, or assignee as part of any merger, acquisition, debt financing, sale of assets, or similar transaction, or in the event of an insolvency, bankruptcy, or receivership in which information is transferred to one or more third parties as one of our business assets.
  • We also reserve the right to disclose your Personal Information that we believe, in good faith, is appropriate or necessary to (i) take precautions against liability, (ii) protect ourselves or others from fraudulent, abusive, or unlawful uses or activity, (iii) investigate and defend ourselves against any third-party claims or allegations, (iv) protect the security or integrity of the company, or (v) protect our property or other legal rights (including, but not limited to, enforcement of Apptio’ s Terms of Uses), or the rights, property, or safety of others.
  • We may disclose your Personal Information if required to do so by law or in the good-faith belief that such action is necessary to comply with applicable laws, in response to a court order, judicial or other government subpoena or warrant, or to otherwise cooperate with law enforcement or other governmental agencies. 

We do not share your Personal Information with third parties or unaffiliated companies for their marketing purposes unless you opt in to that sharing.


5. Your Rights and Choices

We seek to provide you with choices regarding the Personal Information you provide to us. 

  • Marketing communications from Apptio. If you do not wish to receive e-mail marketing communication from us, you can opt-out by sending an email to You can also unsubscribe from e-mail marketing communications by following the instructions contained in the marketing messages you receive. Even if you opt-out or unsubscribe, we can send you certain communications relating to the Service, such as administrative messages that are considered part of your account membership.  You cannot opt-out of receiving those messages. Where required under applicable law, we will only send you marketing communications with your consent 
  • Right of access, deletion, correction of your Personal Information. Subject to applicable law, you may have the rights to request access to and receive information about the Personal Information we maintain about you, update and correct inaccuracies in your Personal Information, and have the information blocked or deleted, as appropriate. These rights may be limited in some circumstances by local law. To exercise these rights, please contact us as set forth below in the how to contact us section. 
  • Customers account information. You can update, edit or remove your account information at any time by logging into the Website.
  • Notice to California Residents. Under California law, California residents may request a list of all third parties with whom we have disclosed certain personal information (as defined by California law) during the preceding year for those third parties’ direct marketing purposes.  If you are a California resident and would like to receive such a list, please contact us as set forth below in the how to contact us section.  For any such requests, include the statement “California Privacy Rights” in the body of your request as well as your name, street address, city, state, and zip code.  Please provide enough information for us to determine if this applies to you.  You must also include an attestation to the fact that you are a California resident and provide a current California address for our response.  Please note that we will not accept requests via telephone, email, or facsimile.  We are not responsible for notices that are not labelled or sent properly or that have incomplete information.

You can choose not to provide us with your Personal Information, but if you do not provide us with your Personal Information when we request it, we may not be able to provide you with our full range of products and services, or provide a service appropriately tailored to you.

Cookies. If you do not want us to collect cookies on the Website, you may set your browser to refuse cookies, or to alert you when cookies are being sent. You can opt out of the collection and use of certain information, which we collect about you by automated means, including cookies, when you visit our websites. Your browser may tell you how to be notified and opt out of receiving certain types of cookies. If you do so, please note that some parts of our Website may then be unavailable or not function properly. Cookies must be enabled in order to use the Software Services.


6. Data Security

We take reasonable steps given the context of the engagement in which data is provided to protect your Personal Information from loss, misuse, interference, unauthorized access, disclosure, alteration, and destruction. However, the security of information transmitted through the Internet can never be guaranteed and is not entirely within our control. 

Where you receive a password for access to certain parts of our Website or the Software Services, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. 


7. Cross-Border Data Transfers

We may transfer your Personal Information to countries other than the country in which the data was originally collected.  Those countries may not have the same data protection laws as the country in which you initially provided that information. When we transfer your Personal Information to other countries, we will protect it as described in this Privacy Policy. 

To offer our services, we may need to transfer your personal information among several countries where we have employees, facilities or service providers, including the United Sates, where we are headquartered.  By using the Software Services or otherwise providing Personal Information to us, you consent to the transfer of Personal Information to countries outside of your country of residence, including the U.S.

If you are located in the EEA, we comply with applicable legal requirements providing adequate protection for the transfer of Personal Information to countries outside of the EEA.  Apptio, Inc. has certified to the EU-U.S. Privacy Shield Framework as set forth by the Department of Commerce and the European Commission regarding the collection, storage, use, transfer, and other processing of Personal Information transferred from the EEA to the U.S. For more information about the Privacy Shield, please see To see a copy of our Privacy Shield Privacy Policy, please click here.


8. Links to Other Websites

Our website may contain links to websites of third parties who: (1) are not affiliated with us; (2) are outside our control; or (3) are not covered by this Policy (“Third-Party Websites”).  Links provided to Third-Party Websites on our Website are provided only as a convenience to you.  The inclusion of any link does not imply its reliability or an endorsement by us of the content or security.  We are not responsible for the privacy practices of Third-Party Websites, which may collect and use information from you in a manner different than how we do so.  Accordingly, the use of such Third-Party Websites is entirely at your own risk.  For relevant information, you should review the privacy statements or policies of any Third-Party Websites before using them.  Other parties may collect information about your online activities over time and across different websites when you use our Site or Services.


9. Changes to Our Policy

We reserve the right to modify this Policy at any time, so please review it frequently to see when the Policy was last revised. Any changes to this Policy will become effective when we post the revised Policy on our Website or via the Software Services. Your continued use of the Website or Software Services is deemed to be acceptance of such changes, to the extent permitted under applicable law.


10. Children

This Site is not designed to collect Personal Information from children who are under 13 years of age.  We do not intend to or knowingly collect such information.


11. Do Not Track Disclosures

Do Not Track (“DNT”) is a privacy preference that users can set in their web browsers.  When a user turns on DNT, the browser sends a message to website operators requesting them not to track the user’s website activities.  At this time, we do not respond to DNT signals.  We do not change our practices, described elsewhere in this Policy, in response to DNT settings or signals.  In particular, even if you have turned on a DNT signal, we and others will continue to collect information about you and your website activities through the use of cookies, tracking pixels, and other Tools.  For more information about DNT, visit


12. How to Contact Us

If you have questions about this Policy, the Website or the Software Services, would like to opt out from certain service, or to exercise your rights, contact us at:

  • Via email at; or
  • Via mail at Apptio, Inc., 11100 NE 8th Street, #600, Bellevue, WA 98004