Businesses looking to grow revenue must leverage their most important asset: the customer. The goal should be improving their products and services to enhance customer experience, creating a customer-obsessed operating model. That requires organizations to reset the way they build and manage their change portfolios, so it’s vital to leverage strategic portfolio management (SPM) practices that enable you to select and execute on the investments necessary to embrace Agile software leadership in pursuit of a customer-obsessed model.
Use this Forrester report to assess your company’s maturity in adopting the portfolio management practices that will advance your journey toward customer obsession.
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Businesses looking to grow revenue must leverage their most important asset: the customer. The goal should be improving their products and services to enhance customer experience, creating a customer-obsessed operating model. That requires organizations to reset the way they build and manage their change portfolios, so it’s vital to leverage strategic portfolio management (SPM) practices that enable you to select and execute on the investments necessary to embrace Agile software leadership in pursuit of a customer-obsessed model.
Use this Forrester report to assess your company’s maturity in adopting the portfolio management practices that will advance your journey toward customer obsession.
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