ORLANDO, Fla., Sept. 8, 2014 -- GARTNER IT Financial, Procurement & Asset Management Summit 2014 Apptio®, the leading provider of cloud-based Technology Business Management (TBM) software, is excited to attend Gartner's ITFPAM Summit to introduce the standard operating model for IT to attendees and speak about the value of managing the business of IT through actionable metrics.

Apptio executives Chris Pick and Todd Tucker will be on-hand at Gaylord Palms Resort and Convention Center on September 8-10 to discuss the key themes important to summit attendees. Details of their speaking sessions, include:

  • Chris Pick, Chief Marketing Officer
    •  When: Tuesday, Sept. 9 at 9:30am ET
    •  Topic: Mind the GAAP: Creating a Global Standard for IT Financial Management
  • Todd Tucker, Senior Director of Strategic Marketing
    • When: Monday, Sept. 8 at 2:15pm ET
    • Topic: Cost Transparency Can Bridge the Divide Between Finance and IT

Just last month, Apptio introduced the newly-endorsed Apptio TBM Unified Model™ (ATUM™). ATUM standardizes IT cost and data models and is now integrated into the Apptio platform and its applications, creating the first standard operating model for IT. Attendees of Gartner's ITFPAM will be the first audience to hear Apptio's experts speak publicly on the business benefits of the ATUM model. With Apptio's standard IT operating model, IT leaders can make faster, data-driven decisions about the cost, quality and value of their technology.

"Managing IT costs is a laborious process that continues to be time consuming, iterative, and inaccurate, said Chris Pick. "Just as finance executives have Generally Accepted Accounting Principles, or the GAAP standard, to measure and report on financial performance; Apptio has developed ATUM to provide IT with a similar standard to measure the cost, quality, and value of IT. I am thrilled to showcase these capabilities to ITFPAM attendees."

For more information, event attendees can visit Apptio booth 307 on-site at the Gartner ITFPAM Summit.

About Apptio
Apptio is the leading provider of cloud-based Technology Business Management (TBM) software that helps CIOs manage the business of IT. Apptio's suite of applications use business analytics to provide facts and insights about technology cost, value, and quality, so IT leaders can make faster, data-driven decisions. The purpose-built applications help companies align technology spend to business outcomes and automate IT processes like cost transparency, benchmarking, showback/chargeback, operational efficiency, and planning. Powering Apptio's applications is a next generation, in-memory cost analytics platform that takes data directly from all financial, operational, and billing systems, and powers applications that give customers deep insight. This insight spans infrastructure, applications, and business services, both on-premises and in the cloud. Hundreds of customers, including more than a third of the Fortune 100, choose Apptio as their business system of record for IT. For more information, visit the Apptio website or the Apptio blog at www.apptio.com.

About the Gartner IT Financial, Procurement & Asset Management Summit 2014
This summit pulls together and creates a setting for the IT financial, procurement and asset management (ITAM) community to connect and share ideas, experiences and best practices on the latest topics. Focused on practical advice and results, this summit will provide how-to-guides on analyzing, negotiating and managing the right licenses, latest contract clauses and cost uncertainties of the digital world. The ITAM summit will also highlight how to better align IT investment and meet business demands.



Sarah Vreugdenhil
Office Phone: 425-974-1331
E-mail: [email protected]